Black Dog Institute

Mullets for mental health

A new peer to peer charity challenge pops up every month on social media, but the link to the cause is often tenuous.

Insight

The issue is widespread, however knowing who's listening can often get in the way of opening up about mental health

Mullets for mental health

Use a loud haircut to start a conversation, by showing you’re all ears during September, you're supporting mental health awareness and your mates.

$3 million raised

Results

Plenty of bad haircuts all over Australia, including on footy fields, social feeds and TV

More work

AfterPay

4 Pines

Boss Coffee

Grays

Skin Check Champions

Budweiser

Brookvale Union

Surfaid