Surfaid

Make a wave
Surfaid has historically fundraised through localised events, but the charity needed a unique way to raise funds that extended beyond local audiences.
Insight

Surfers want to get in the water every day, but if the waves aren’t good, there’s little motivation to get wet

Make a wave

We encouraged people from all over the world to surf every day and 'make a wave’ locally to make an impact to those in need across the globe.
The largest fundraiser in Surfaid’s 30 year history, with 16x campaign ROI
Results

A massive wave of impact across the globe

More work

AfterPay

4 Pines

Boss Coffee

Grays

Skin Check Champions

Black Dog Institute

Budweiser

Brookvale Union